TSBP
Misty Nilgiri tea estate hills around Coonoor and Ooty at dawn
Coonoor · Ooty · Nilgiris14 businesses10+ yrs

Coonoor's marketing team. Just not based in Coonoor.

A founder raised in these hills, a remote crew spread across India, and ten-plus years turning local businesses into names people actually search for.

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There's no office on the hill, no signage on the high street. A few business owners weren't sold on that at first, some asked for in-person meetings before they'd sign on. Ten-plus years and 14 Coonoor businesses later, that hesitation is long gone. What won them over wasn't proximity, it was the work: a founder who grew up in these hills, a remote team spread across the country, and campaigns run entirely online for hospitality, tea estates, food, retail, real estate, and healthcare brands across the region.

Why Coonoor businesses work with us

Here's what actually gets us hired, and kept on:

  • 10+ YRS

    We know the market, the businesses, the people. Ten-plus years of work across different regions funnels straight into every campaign we run for Coonoor.

  • TECH STACK

    Access to the new-age marketing, automation, and tech stack that's usually reserved for digital-forward businesses in bigger cities.

  • NO BST

    We don't run on what the team jokingly calls "BST," Bombay Standard Time. Deadlines move at the pace the campaign needs.

  • HOME GROUND

    Coonoor and Ooty are literally co-founder Rachit's backyard. He grew up here, so the market was never a guess, it's home ground.

Businesses we've worked with in Coonoor

14 businesses
  1. 01

    Hopscotch Pub

    Helped launch the pub and have run marketing for its events, artists, and campaigns for over 10 years.

  2. 02

    The Realm Resort

    Led social media marketing for the resort's launch and early years, and continue to consult after 10+ years.

  3. 03

    Hotel Vivek

    Website design and marketing consultancy focused on increasing bookings.

  4. 04

    Hotel Sri Lakshmi

    Ongoing digital campaigns to grow visibility, brand recall, and footfall.

  5. 05

    Hotel Coonoor Ramachandra

    Ongoing digital campaigns to grow visibility, brand recall, and footfall.

  6. 06

    Sweet Children

    Roadside hoarding design.

  7. 07

    Open Kitchen

    Menu card design and Google My Business optimization.

  8. 08

    Vitrag

    Marketing, design, and web design consultancy.

  9. 09

    KPD Homes

    Marketing, design, and web design consultancy.

  10. 10Chamraj Estate logo, a client of our performance marketing work in Coonoor and Ooty

    Chamraj Estate

    Social media architecture and digital strategy.

  11. 11Homedale logo, a client of our performance marketing work in Coonoor and Ooty

    Homedale

    Website design, performance marketing, tech automation, and WhatsApp marketing.

  12. 12

    Tea n Teas

    Built their website.

  13. 13Adderley Bungalow logo, a client of our performance marketing work in Coonoor and Ooty

    Adderley Bungalow

    Marketing for the bungalow and farm's bookings, in collaboration with Shangri-La Collective, scaling bookings across channels.

  14. 14

    Mountain Top Clinic

    Website design and SEO marketing consultancy.

Our own initiative

Discover Nilgiris

A community-driven Instagram page run by The Small Business Project itself, promoting local Coonoor businesses and events. It's ours, not a client result.

The backyard

Every pin is a business we've worked with.

Coonoor to Ooty, drawn by hand. One pin is where our co-founder grew up.

CoonoorOoty
Hopscotch Pub
The Realm Resort
Hotel Vivek
Hotel Sri Lakshmi
Coonoor Ramachandra
Sweet Children
Open Kitchen
Vitrag
KPD Homes
Chamraj Estate
Homedale
Tea n Teas
Adderley Bungalow
Mountain Top Clinic
Rachit's backyard

Notes from the hills

"It was a breeze setting up our website thanks to the very helpful and enthusiastic team at The Small Business Project. They have been very proactive with updates and alterations when required and been an integral part of our journey into online sales. They have also assisted us with marketing, WhatsApp integration, and chatbot set up."
Prasanth Menon, Director, Home Dale Tea Factory
"They are an organised group who have put their heart and soul into what they do. I can proudly say that I have personally had a steep increase in revenue ever since I signed up with them. TSBP gets full credit for the clientele I have built in the last 2 years. The team puts in a lot of effort for every single one of our events and gets us maximum traction on social media, so we get maximum walk-ins. They are easy to communicate with and understand our needs in no time, and I trust them completely with paid promotions: their targeting is wise, aiming for the right audience rather than the masses."
Nikhil Suresh, Owner, Hopscotch Pub, The Realm Resort, Hotel Vivek
"Undoubtedly the most efficient and dedicated team I've worked with. Always ready to help deliver even the smallest of my needs in terms of website and social media marketing, which in turn helps me get my place booked even during lean days."
Nitin Suresh, Owner & Partner, Hotel Sri Lakshmi and Hotel Coonoor Ramachandra
"It's been a pleasure working with The Small Business Project. A young team that has, very efficiently and effectively, handled the design of our revamped website. I found them to be a very responsive lot of professionals. Highly recommended."
Indi Khanna, Managing Director, Tea n Teas
"A hands-on, proactive team of youngsters willing to think out of the box and go the distance. Have enjoyed working with Rachit and his team."
Indi Khanna, Managing Director, Tea n Teas

Coonoor and Ooty, answered

Yes. The Small Business Project works with businesses across Coonoor, including hospitality, tea estates, real estate, and local food and retail brands, through a fully remote model.

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